Koenig & Strey - Real Living

Much has been written about the ‘power’ of social networking and methodology for using Facebook to grow businesses big and small. One of Koenig & Strey’s own, Eileen O’Grady Newell, uses the soft-sell approach to make an impact with her 500+ Facebook friends.  “I basically talk on Facebook socially and I don’t like to pound my friends and acquaintances with real estate talk, but I work my profession into the conversation in...

Lori Blackwell has sold her share of co-ops over the years and is a resident expert at Koenig & Strey’s Gold Coast office.  Lori has put her rich Chicago real estate experience into an e-book aptly titled Co-ops & Condos: the Differences, downloadable for free at her video website: BrixNFlix. In this video, Lori reviews the 10 key differences between co-ops and...

Koenig & Strey, Chicagoland’s leader in luxury real estate marketing, has made its online marketing program, titled Media360, the focus of 2012.  And after just one month – the results are showing. A company focus on SEO, video, virtual tours, user experience and new content creation have garnered quick results. An increase of nearly 30% of year-over-year visits to koenigstrey.com Pageviews are up over 30% Traffic from search...

Lincoln Park, $8,000/month For many Chicagoans, the balance is changing when it comes to the question of ‘rent vs buy’.  While rents seem to be at their highest and sale prices at their lowest in a decade, renting still appears to be the solution for many.  The convergence of those who just aren’t in the position to buy, with those who need to move on but are not in the position to sell, make for a strengthened rental...

Suzanne Cimino, Northwest side office Realtor Suzanne Cimino of the Chicago-Northwest side office recently landed a buyer from her time on Live Chat at koenigstrey.com.  Suzanne remarked “I showed Ted many properties – made several offers. It was a sale I wouldn’t have had if it was not for Live Chat. Live chat is just another way that K&S is equipping its agents to connect with the next generation of buyers.  Virtual floor...

Marketing real estate has changed over the past few years – not exactly a revelation.  But many agents have learned to embrace the new realities in their personal marketing tactics and to see the effects of viral marketing. Sherry Molitor, of the K&S Winnetka office is one of them. Sherry Molitor, Winnetka Sherry uses a blog on a local web publication to talk to her clients about the real estate process – disseminating information...